TAT as one of the brand represented Hong Kong to showcase Hong Kong ‘s fashion designs at the trendiest department store – Isetan in Japan. Selling in the pop up store, TAT introduced 2 collections: semi & illusory to the Japanese market.
As one of the independent Hong Kong designer label firstly introduced to Cross-Border E-Commerce experience flagship store in Nansha, as the first group of brand entering China Pilot Free Trade Zone which contribute to the liberalisation of trade in mainland market
Presenting Hong Kong’s brands and creatives to the mainland market Tat conveying unique and fashionable Hong Kong style to Nansha local market, promoting Hong Kong brands.
A review and brief summary of TAT’s development path.
This was a temporary pop up store and the first solo exhibition of TAT, celebrating the journey and collection TAT have been going through. Showcasing all 4 collections since the brand launched, TAT would like to share the pleasure and give thanks to all the friends and fans who supporting TAT.
Introduced by Maria, well-known local radio DJ from 903 who are also a lifestyle artist and fashionista. TAT’s first collection WHY SO SERIOUS? have been featured as the choice of geometric elements that could highlight the total look to enjoy the sense of playfulness in daily living.
